Car manufacturers keep looking for ways to make lives of their drivers more convenient. And they need to, cause research by Autotrader shows nearly 60 percent of millennials and 40 percent of older adults would change brands if another car manufacturer offered the technology they’re looking for.
For a well-known German car brand, FINN created a pilot involving a concept car and a tollway. We integrated our software in the car – enabling it to make autonomous payments.
In this pilot, we showed a car is able to pay on your behalf - in a safe manner. No need for the driver to stop at the tollway, because the payment is done automatically. We got it working by integrating our FINN software in one of the concept cars.
Here’s how it works:
Adding autonomous payments improves the experience of customers significantly. We spoke with quite some of the brand's customers. They rate their connection with the brand higher when this feature is added to the car! According to the survey, these drivers are even willing to pay an extra 5% for the feature.
Curious for more? Download the full use case below.
Want to know more about our approach? We're happy to send you the full case - including an in-depth explanation on how things work technically.
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