Switching to usage-based business models

Access to high-quality products becomes more important than ownership. So why not bill your customers for their actual usage?

In business to business, usage-based models enable a shift from investing in capital expenses like buying machinery (CapEx) to only paying for operating costs (OpEx). It creates opportunities to run business with lower costs, because you only pay the time your machines run.

Also in business to consumer we see widespread usage based business models. Find out what it can bring for your business.

FINN Washer & Dryer Illustration

Our ready-to-go solutions

We’re here to help your company make the switch to a usage-based business model.
Together with our partners we have already successfully setup multiple pilots.


By adding our technology to your product, you can charge your customers based on their usage. Letting customers pay for their actual usage is called pay-per-use. Offering pay-per-use is a great way to increase the perceived value of your business and create long-term customer relations. This can continue to monetize over time. Shifting to pay-per-use:

  • Increases potential customer base
  • Increases perceived value
  • Improves customer relations
FINN & Sijperda infographic

Sijperda toolbox

Sijperda rents machinery, like tools and equipment. The customer gets the product out of a locker, restores it after use and only pays for the exact renting time.

This concept is easily scalable, there’s no need for Sijperda to open an extra branches, lockers can easily be placed in gas stations for example. Also, in this journey there’s no physical contact needed – completely according to our low touch economy.

Get in touch if you want to know more
FINN & Olivery infographic


Olivery offers a smart bottle of Italian olive oil. The olive oil contents are measured by smart sensors. When the sensor recognizes the bottle is almost empty, it orders and pays for a refill pack, so the customer never runs out of olive oil. A great example how our technology enables a smart bottle to handle autonomous payments.

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Another usage based business model is making your product available as a service.

By definition, product-as-a-service creates long-term relationships with customers. That’s because you’re not only charging for one time usage; you also make sure your product is always available and up to date and repaired in time – if necessary.

You can offer your product-as-a-service in various ways. In a subscription model for instance, you let your customer pay a recurring price for access to your product – at regular intervals (like on a monthly base). Example: a client of ours offers coffee-as-a-service: a monthly fee for the coffee machine, plus a small charge per cup.

For manufacturers equipment-as-a-service is a popular way to offer material to rent when needed. Equipment-as-a-service (EaaS) is mainly used in manufacturing and medical. It makes your product available for a broader audience and gives you competitive edge.

EaaS lowers the barrier for customers to access high-cost products. So you create a lower entry point to your product. In economic downtimes this can be a strategic choice.

  • Increases revenue streams
  • Improves customer relations
  • Gives competitive edge

Innovate your business!

Yes, we’ve got the infrastructure and the software, but above all we know how to boost your business with IoT payments. We’ve got:

Experience in every sector
Tech leads on speed-dial
An instant integratable IoT payment toolkit

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